Full screen recommended.
Dan, I Allegedly, 8/18/26
"The Middle Is Gone - Here's What's Happening"
"The Middle Class is getting wiped out! Retail is changing right before our eyes. Stores are closing, businesses are struggling, consumers are running out of savings and credit, yet discount retailers like Ross and other off-price stores are expanding. In this video, Dan from iAllegedly breaks down why consumers are trading down, hunting for bargains and demanding more value for every dollar they spend. The retail economy is not simply disappearing - the middle is disappearing. From Ross and Marshalls to McDonald's, Kraft Heinz, Whirlpool and Wendy's, major companies are responding to a consumer who is under enormous financial pressure. We look at changing shopping habits, declining purchasing power, rising costs, disappearing savings, credit problems, private equity, retail closures and why discount stores may be positioned to win as Americans become more price-conscious. The consumer is still spending, but they're spending differently - and that could tell us a lot about where the economy is headed."
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